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SoFi and the neobanks reprice deposits as money-market yields stay sticky

The cheap-deposit story ends when the customer can still get 4 percent with a click.

Priya NairFinance Reporter
Stacks of coins beside a growing plant

Stacks of coins beside a growing plant

SAN FRANCISCO — The cheap-deposit story ends when the customer can still get 4 percent with a click.

Two digital banks said they have lifted promotional APYs on new high-yield accounts after outflows to government money-market funds resumed in the last statement cycle.

Priya Nair

Finance Reporter

Writes on banks, private credit, and the regulatory perimeter around nonbank lenders.